Cuttack, located in the eastern state of Odisha in India, is known for its rich history, culture, and traditions. One of the unique features of the city is the scrolling message boards that can be found in various locations. These message boards, also known as "pattas" in the local language, have been an integral part of the city's communication system for decades.
The scrolling message boards in Cuttack are typically made of wood or metal and have a long strip of paper or cloth attached to them. The message board is mounted on a stand and connected to a motor that continuously scrolls the message strip. The messages on the pattas are usually written in Odia, the official language of the state, and convey important announcements, news, or events.
These scrolling message boards can be found in several locations throughout Cuttack. The most prominent ones are located in the busy markets and commercial areas of the city, where they are used to advertise products, services, and upcoming events. They are also commonly found in front of temples and other religious places, where they are used to convey spiritual messages and information about upcoming festivals.
The use of scrolling message boards in Cuttack dates back several decades, and they have been an important part of the city's communication system for generations. In the pre-internet era, these message boards were one of the primary means of disseminating information to the masses. Even today, despite the advent of digital media, scrolling message boards continue to play a vital role in the city's communication system.
The pattas have also become an integral part of the city's culture and traditions. They are a common sight during festivals and other important events, where they are used to convey greetings and messages of goodwill. The locals take great pride in the pattas and consider them to be an important symbol of the city's heritage and identity.
In recent years, there has been a renewed interest in the scrolling message boards of Cuttack, both from locals and tourists. Several initiatives have been taken to preserve and promote this unique feature of the city's culture. Efforts are underway to modernize the pattas by incorporating digital technology, while also preserving their traditional charm.
In conclusion, the scrolling message boards of Cuttack are a unique and important feature of the city's culture and communication system. They have been an integral part of the city's identity for several decades and continue to play a vital role in disseminating information to the masses. As the city evolves and modernizes, it is important to preserve and promote this unique aspect of its heritage.
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